LOGO + PATTERN DESIGN

A lifestyle boutique within the Delta Terminal at LaGuardia Airport in New York City, Zona catered to bustling travelers looking for a last-minute gift through its well-curated assortment of beautiful and purposeful products. A bold, friendly logo and an energetic and dynamic pattern that felt in-motion yet grounded by a rich blue hue allowed the products to catch the eye of potential customers as they quickly made their way in or out of town.

Zona was created during my time at Aesthetic Movement. My responsibilities and contributions as Design Director are listed above. Project details available upon request.

Images © Aesthetic Movement